Want to increase sales, fill capacity, improve margins and have a better lifestyle that allows more time with your family? Of course you do! It’s the perfect scenario and one that is easily within reach. This article will explore the advantages of Bartercard’s latest addition – the new online Marketplace platform – and how it will help you achieve your goals.

When was the last time you took a decent holiday and completely switched off from your business? If your answer is anything like “ummmm… I can’t remember…” or (worse) “never!” then it’s time to take a close look at what’s getting in the way.

Upon joining Bartercard, you become part of an enormous community of businesses with a common goal – of taking unfilled capacity within your business and realising this with the help of the exchange. It’s a simple concept taking an old fashioned idea, so why is there a lack of understanding when it comes to Bartercard? There are many myths about what Bartercard is and what it isn’t so we want to set the record straight and dispel any confusion.

With the festive season and networking events right around the corner, we've got some quick tips for successful networking to ensure you maximise all of your opportunities. 

The ability to adapt and change is one of the most important skills a business owner can have. In this blog, we recognise 3 business trends that experts tip as the biggest areas shaping business at the moment.

Did you know that companies that blog have 55% more website visitors? (Hubspot 2015).

If this isn’t evidence enough that blogging is essential in business, take into consideration that the evolution of the internet, smarter technology and instant access to information combined has vastly re-shaped the way customers shop.  

With so much competition and consumers looking at all options to bag a bargain, it’s no wonder people turn to the likes of GrabOne, TreatMe and Groupon for offers.  Why wouldn’t you?  But as a merchant have you worked out the real cost of discounting and the impact it has on your business? Daily deal websites charge a fee of approximately 15-20% of the sale price and stipulate that the offer presented must be at least 50% off the original sale price. 

The digital shift is in full swing, so disseminating valuable content to grow a business and attract and nurture leads should be part of every marketing strategy. In this week's blog we discuss the topic, and look at 8 ways to use content online to boost brand awareness.

Once your business reaches new heights where taking on additional employees is necessary, you enter a whole different playing level. You are no longer one of the crew, you become the manager no matter how deeply you muck in with the others in the execution of your work. Employee satisfaction is paramount to employee engagement. If an employee is satisfied with their job and work environment this directly correlates with the amount of effort they will put into their work.

There are so many ways in which a business can go through a downturn, slow-down or just plateau out. Every business faces these challenges at some time or other and, in some instances, how you deal with these times can be the making or the breaking of the business. Here are four tips on how to revive your business with Bartercard.