It’s something every business owner knows they need to do but very few put aside the time for it. Not surprisingly, it’s those who do that tend to be the most successful. Strategic planning is essential to the development and growth of your business. So why is it like pulling teeth to get business owners to sit down and focus on it? The answer is clear. You’re too busy working IN your business to take a step back and work ON your business. Strategy and planning is put on the backburner while you deal with more pressing issues.
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Topics:
business strategies,
growing your business,
increase cash flow,
starting up your business,
build business networks,
increase sales,
customer loyalty,
trade dollars
You work hard for every dollar you earn in your business. The last thing you want is to waste it on hit-and-miss advertising or marketing campaigns. You need to make sure your investment in marketing is working for you and giving you the greatest possible return.
As you plan, measure and track your marketing efforts, you will learn what works (and doesn’t) for your business. Then you can focus your efforts on the right type of marketing to generate the best results.
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Topics:
business strategies,
small business new zealand,
growing your business,
small business owner,
attracting new customers,
increase cash flow,
trade dollars
Businesses are always looking for more ways to get more customers. Without well-defined objectives and a well-planned marketing strategy, it can be a challenging task, to say the least. What business owners need to know is it all starts with defining your business goals, reviewing who you are as a brand, and what strategies are most suitable to employ when it comes to acquiring new customers and sustaining the ones you have. In short, businesses need to be open to improving their sales and marketing sector for their company to grow. There are no shortcuts when it comes to attracting, converting, and retaining customers. However, there are little ways to make your business more visible to potential customers.
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Topics:
increase profit,
improve lifestyle,
attract new customers,
save cash,
build business networks,
increase sales,
customer loyalty,
trade dollars
No amount of money can buy customer loyalty. If a company’s product or service is good and trustworthy, customers will inevitably come back to support that brand. However, no matter how good a product or service may be, businesses still need to come up with effective customer loyalty strategies to build customers’ trust, improve customer interaction, increase engagement, and actively retain them after their first purchase. Today we look at reasons why a loyalty program is an effective strategy in retaining existing customers and gaining new ones.
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Topics:
growing your business,
attracting new customers,
customer loyalty,
rewarding staff,
trade dollars
Every business owner knows there just aren’t enough hours in the day. Working 50, 60 even 80 hours a week seems to have become the norm. Perhaps sometimes that’s what it takes, but maintaining such a strenuous pace over an extended period can take its toll.
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Topics:
starting up your business,
attract new customers,
unrealised potential,
increase sales,
business needs,
trade dollars
No matter how long you’ve been in your business or how smoothly you run it, you can be sure that at some point there will be challenges. That’s simply the nature of business. There are times when you’ll get off track, experience a downturn or hit a plateau. It doesn’t mean you have to stay there for long. Here are four tips on how you can revive your business with Bartercard and get back on the path to success.
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Topics:
attract new customers,
save cash,
unrealised potential,
increase sales,
business needs,
networking,
customer loyalty,
trade dollars
Trade dollars can benefit your business in numerous ways. Beyond the simple concept of exchanging good and services, Bartercard takes the barter system a notch higher by employing technology to provide businesses access to an expansive network of like-minded businesses. This allows businesses to exchange products and services and increase business sales by up to 10% within the first 12 months of being a member. Together with the help of experienced Account Specialists, Bartercard makes sure your business’ excess stock and downtime translate into increased sales.
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Topics:
improve lifestyle,
small business,
save cash,
business needs,
rewarding staff,
trade dollars
