One of our long-term Taranaki members, Ultra Endurance Athlete and Coach, Lisa Tamati is launching her new book this month.
Relentless shares the emotional journey of Lisa and her mother, Isobel, after Isobel suffered a huge brain aneurysm and stroke, and was given a bleak outlook with very little quality of life. But being an extreme endurance athlete, Lisa wasn’t prepared to just give up on her mother. Lisa and Isobel’s story tells of the horrors, despair, hope, love and incredible experiences and insights into their journey, and it shares the difficulties of going against the medical system.
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Topics:
growing your business,
attracting new customers,
bartercard,
clear excess stock,
member story
With 2020 comes a new decade, and with it, a new range of challenges every successful business must overcome to increase sales and grow their customer base. How can you set your business up for success, while also setting yourself apart from your competition? Here are some tips from Dr. George Day, a marketing expert at the University of Pennsylvania.
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Topics:
small business owner,
attracting new customers,
increase profit,
increase cash flow,
build business networks,
increase sales,
business needs,
trade dollars
There are countless theories about how to run a business, and when it comes down to it, every strategy has the same end-goal: increasing your profits. Whether you’re working on brand awareness, innovative product development, or increasing workplace efficiency, the goal is always to increase sales and cut operating costs.
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Topics:
small business owner,
attracting new customers,
increase profit,
increase cash flow,
save cash,
trade exchange
Each year seems to arrive earlier than the last, and in a world steeped in new and rapidly evolving technology—smarter AI, leaner management systems, more flexible mobile solutions, and more—we’ve adjusted to the reality that nothing stays the same for very long.
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Topics:
business strategies,
growing your business,
attracting new customers,
increase cash flow,
small business,
build business networks,
increase sales,
business needs,
trade dollars
Bartercard is a platform wherein businesses can barter trade their goods and services using trade dollars. Joining this immense online marketplace offers numerous benefits for a business owner just like you. It aids your business by turning your excess inventory, spare downtime, and vacant seats into additional sales—expanding your business and profits.
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Topics:
business strategies,
growing your business,
small business owner,
attracting new customers,
strategy,
market research
You work hard for every dollar you earn in your business. The last thing you want is to waste it on hit-and-miss advertising or marketing campaigns. You need to make sure your investment in marketing is working for you and giving you the greatest possible return.
As you plan, measure and track your marketing efforts, you will learn what works (and doesn’t) for your business. Then you can focus your efforts on the right type of marketing to generate the best results.
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Topics:
business strategies,
small business new zealand,
growing your business,
small business owner,
attracting new customers,
increase cash flow,
trade dollars
No amount of money can buy customer loyalty. If a company’s product or service is good and trustworthy, customers will inevitably come back to support that brand. However, no matter how good a product or service may be, businesses still need to come up with effective customer loyalty strategies to build customers’ trust, improve customer interaction, increase engagement, and actively retain them after their first purchase. Today we look at reasons why a loyalty program is an effective strategy in retaining existing customers and gaining new ones.
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Topics:
growing your business,
attracting new customers,
customer loyalty,
rewarding staff,
trade dollars
Adelaide Hills Retreats, formerly Adelaide Hills Country Cottages, incorporates new levels of luxury in every way, offering its clients unrivalled retreats in the Adelaide Hills. They have been a Bartercard member since 2006 but hadn’t really been taking advantage of the full benefits of the network, until they were introduced to Presente Marketing Australia.
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Topics:
business strategies,
growing your business,
attracting new customers,
increase profit,
increase cash flow,
buyer demand,
build business networks,
goals
Do you have a clear view of who your competitors are? Do you understand how their actions in the marketplace are affecting your profitability and future planning? Being aware of what’s happening around you and what your competitors are up to is fundamental to the survival of any business – big or small. Knowing where your business is at is crucial to stay competitive and get more customers, but what business techniques can help you?
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Topics:
business strategies,
growing your business,
attracting new customers,
save cash
Content marketing is essential for any business wanting to connect with their customers. Chances are you’re already sharing content in your business. Every time you pop up a blog, video, podcast, or social media post you’re using content marketing to attract people to your products and services.
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Topics:
small business owner,
attracting new customers,
posting on social media,
social media,
strategy,
attract new customers,
build business networks,
SEO,
business blog,
content marketing,
Search engine optimisation
