It’s something every business owner knows they need to do but very few put aside the time for it. Not surprisingly, it’s those who do that tend to be the most successful. Strategic planning is essential to the development and growth of your business. So why is it like pulling teeth to get business owners to sit down and focus on it? The answer is clear. You’re too busy working IN your business to take a step back and work ON your business. Strategy and planning is put on the backburner while you deal with more pressing issues.
Read MoreWhy Goal Setting is Important to your Strategic Business Planning
Topics: business strategies, growing your business, increase cash flow, starting up your business, build business networks, increase sales, customer loyalty, trade dollars
The Little Things That Help Your Business Attract New Customers
Businesses are always looking for more ways to get more customers. Without well-defined objectives and a well-planned marketing strategy, it can be a challenging task, to say the least. What business owners need to know is it all starts with defining your business goals, reviewing who you are as a brand, and what strategies are most suitable to employ when it comes to acquiring new customers and sustaining the ones you have. In short, businesses need to be open to improving their sales and marketing sector for their company to grow. There are no shortcuts when it comes to attracting, converting, and retaining customers. However, there are little ways to make your business more visible to potential customers.
Read MoreTopics: increase profit, improve lifestyle, attract new customers, save cash, build business networks, increase sales, customer loyalty, trade dollars
Four Helpful Ways to Make Your Workday More Productive
Every business owner knows there just aren’t enough hours in the day. Working 50, 60 even 80 hours a week seems to have become the norm. Perhaps sometimes that’s what it takes, but maintaining such a strenuous pace over an extended period can take its toll.
Read MoreTopics: starting up your business, attract new customers, unrealised potential, increase sales, business needs, trade dollars
How to Revive Your Business with Bartercard
No matter how long you’ve been in your business or how smoothly you run it, you can be sure that at some point there will be challenges. That’s simply the nature of business. There are times when you’ll get off track, experience a downturn or hit a plateau. It doesn’t mean you have to stay there for long. Here are four tips on how you can revive your business with Bartercard and get back on the path to success.
Read MoreTopics: attract new customers, save cash, unrealised potential, increase sales, business needs, networking, customer loyalty, trade dollars
Why SMEs Should Lean More on a Supportive Business Network
Being a business owner requires being decisive when it comes to risk-taking, but going in it alone can be challenging without the help of a community around you. In a competitive industry where you’re up against both the big and small players, joining a supportive network is essential to thriving. Today, we explain why collaboration is essential for your business’ growth.
Read MoreTopics: growing your business, small business, build business networks, unrealised potential, increase sales, business needs, networking
New Customers Vs Returning Customers: Which are More Important?
Customers, new or old, are crucial for running a successful business. However, while all types of customers are equally important, new and old customers require different marketing strategies. What is even more daunting is the fact that they both react differently to certain marketing strategies, and thus need to be approached differently as well.
Read MoreTopics: increase profit, buyer demand, attract new customers, increase sales, business needs, customer loyalty
Product Line Expansion: What Diversification Means for Your Business
Do you know what Apple Inc, General Motors and Amazon have in common? Except for the fact that they are amongst the most successful companies in the world, there is one more thing – they continue to add new products to their existing portfolio. Despite being giants in their own right, they know the value that product line expansion brings to business and are constantly looking for opportunities to develop a new line of product.
Read MoreTopics: business strategies, expand your product line, small business, attract new customers, unrealised potential, increase sales
The Benefits of Bartercard as an Additional Income Stream
Very few businesses in the world would willingly say “no” to more sales. After all, businesses exist to increase profit, and business owners and employees are working to earn a living and support their families. However, generating those additional sales can be a major challenge. Clients don’t just fall into our laps. Often, you have to invest a lot of time and effort in marketing before you see any results.
Read MoreTopics: growing your business, small business owner, increase cash flow, small business, attract new customers, save cash, build business networks, business blog, increase sales, barter, networking
Embracing Change to Grow Your Business
Building a business into a stable, profitable enterprise takes an enormous amount of time, effort, investment, and resources. For that reason, it probably comes as no surprise that many business owners become very cautious about making major changes once they do achieve such stability and profitability. Unfortunately, those instincts can get in the way of their business’ continued growth and long-term success.
Read MoreTopics: growing your business, increase profit, strategy, small business, attract new customers, increase sales, business needs
Bartercard Member Story: Peter & Rosemary Tennent at the Devon Hotel
The iconic Devon Hotel in New Plymouth has the region’s highest rating as a Qualmark 4 Star Plus gold-rated hotel and conference centre. They put their visitors on the doorstep of the CBD and all the most visited attractions in New Plymouth. They’re also committed to supporting local communities and sporting groups and have been providing Bartercard members luxury accommodation for the past 23 years.
Read MoreTopics: hospitality, fill downtime, clear excess stock, attract new customers, spare capacity, unrealised potential, increase sales
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