Word of mouth and referrals are the best way to attract new business. Not only do they provide credibility for your business and the customers spreading the word, referrals are a free form of advertising and promotion. What’s more, data supports the notion that word of mouth marketing does indeed is one of the most influential factors for people when making a purchase.
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Recent Posts
Bartercard Member Story: Side Dive Munda on the Value of Referrals
Topics: business strategies, growing your business, increase cash flow, travel, bartercard tourism, attract new customers, build business networks
Online Reputation Management: Building Trust in Your Business That Lasts
Online Reputational Management (ORM) is vital to any business. One poor Google review or post (whether justified or not) can have a significant impact on your business. With social media such a popular channel for people airing their views, you could have a serious problem if that one person with a negative experience of your brand happens to have thousands of followers.
Read MoreTopics: business strategies, strategy, branding, social media influencers
A Match Made in Heaven: Adelaide Hills Retreats and Presente Marketing Australia
Adelaide Hills Retreats, formerly Adelaide Hills Country Cottages, incorporates new levels of luxury in every way, offering its clients unrivalled retreats in the Adelaide Hills. They have been a Bartercard member since 2006 but hadn’t really been taking advantage of the full benefits of the network, until they were introduced to Presente Marketing Australia.
Read MoreTopics: business strategies, growing your business, attracting new customers, increase profit, increase cash flow, buyer demand, build business networks, goals
Your Guide to Going Global
The time has come for you to expand your business horizon and go global. You have a great product and now you want to get more customers so that everyone will know about it! So, how do you start promoting your business on a global scale?
Read MoreTopics: business strategies, growing your business, increase cash flow, expand your product line, market research, attract new customers, build business networks
Bartercard Member Story: Tata Crocombe of the Rarotongan Beach Resort & Lagoonarium
Hospitality and the tourism market are notorious for slower periods of business, off-peak seasons and short-lead times. This can have a profound effect on cashflow. So, what can be done to fill these holes and keep businesses afloat during these downturns?
Read MoreTopics: growing your business, hospitality, fill downtime, travel, clear excess stock, bartercard tourism, attract new customers, save cash, build business networks
Bartercard Member Story: Lifetime Dynamics
Lifetime Dynamics is a consultancy business based in Melbourne, Australia. With over 25 years’ experience, owner and founder Robert Borg is a business strategist who provides direction, guidance, motivation, and results. Whether it’s your career, sales, business or your own personal journey you need advice on Borg and Lifetime Dynamics have a proven record of success.
Read MoreTopics: strategy, small business, attract new customers, save cash, spare capacity, build business networks, goals
Bartercard Member Story: Marg Farrell of The Design Project
The Design Project manufactures and imports bespoke furniture for interior residential designers, supplying indoor and outdoor furniture solutions for hotels motels, restaurants, campus’, from materials including timber, plywood, aluminium, steel, glass and rattan.
Read MoreTopics: growing your business, increase cash flow, buyer demand, small business, attract new customers
Seven Key Reasons Why Leaders Fail in Business
No two businesses are the same. Similarly, no two leaders are the same. Leaders come in many forms and achieve many levels of effectiveness, from the exceptional to the serviceable to the unfortunate. Being a good leader requires hard work and commitment. You’ll need to hone your skills and earn the respect of your team members.
One of the most common downfalls for a leader is a failure to learn from their mistakes or the mistakes of others. At Bartercard, we understand the value of leadership in a business. Read on to learn some key reasons why leaders fail.
Read MoreTopics: growing your business, increase profit, expand your product line, business start-up, attract new customers, Leadership
Using Porter's Five Forces to Understand Your Competition
Do you have a clear view of who your competitors are? Do you understand how their actions in the marketplace are affecting your profitability and future planning? Being aware of what’s happening around you and what your competitors are up to is fundamental to the survival of any business – big or small. Knowing where your business is at is crucial to stay competitive and get more customers, but what business techniques can help you?
Read MoreTopics: business strategies, growing your business, attracting new customers, save cash
Bartercard Member Story: Allure Nails is a Trade Dollars Success
In this Bartercard member update, we hear from Allure Nails who have been a member for 11 years now and have had no difficulty spending their trade dollars.
Read MoreTopics: increase cash flow, small business, attract new customers, save cash, spare capacity, build business networks
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